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Guerilla tactics for Jocks and
PDs
by Dan O'Day
YES, you CAN get publicity in your local newspaper, even if until now they've referred to
you only as "a local radio station." YES, you CAN get local public appearance
assignments even if you're not the #1 jock in the ratings! (tape). Click here to order online now!
Career Control,
Radio Job-Hunting,
Interviewing & Contracts
by Dan O'Day
Includes: Two things to do IMMEDIATELY upon losing your job! Finding job openings Reaching
the PD by phone. Airchecks Resumes. How to "interview" prospective employers.
Negotiating (This section alone will pay for the package MANY times over!). Getting it in
writing. Non-compete clauses Agents - are they worth it? The 10 questions you're sure to
be asked in a job interview.
(3½-hours on cassette w/binder).
Click
here to order online now!
Identity Marketing
by Larry Rosin
If you think marketing a radio station is a simple matter of airing clever positioning
statements that mirror your focus groups, you're already losing the battle for the
listener. Listen to this tape and discover the fatal flaws of traditional positioning
theories. (90-minute tape).
Click
here to order online now!
How
to create Commercials that Sell!
by Dan O'Day
The typical radio station has spent thousands of dollars on sales training...and nothing
on delivering a quality product to the advertiser. Radio time salespeople don't sell
"time" they sell commercials. The commercials are marketed as selling tools for
the advertiser. If the commercials don't sell for the client, the client is not getting
his money's worth and is less likely to reorder. This seminar doesn't teach
"creative" writing or "clever" writing; it teaches you how to create
commercials that sell your client's message - commercials that generate response for your
advertiser and more sales for you! (audio cassette).
Click here to order online now!
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LONDON RADIO STATIONS
ITV1 Region - Carlton/LWT
- Asia FM
PO Box 9850, London E6
(020) 8472 7476
- Capital FM,
Capital Gold
29-30 Leicester Square
London WC2H 7LA
(020) 7766 6000
www.capitalfm.com
- Choice FM
16-18 Trinity Street,
London, SW9 8DP
(020) 7738 7969
www.choicefm.net
- Heart 106.2 FM
The Chrysalis Building,
Bramley Road, London, W10 6SP
(020) 7468 1062
www.heart.co.uk
- Jazz FM 102.2
26-27 Castlereagh Street,
London, W1H 6DJ
(020) 7706 4100
www.jazzfm.co.uk
- Kismat Radio
Radio House,
Merrick Road,
Southall, UB2 4AU
Middlesex
(020) 843 5330
www.kismatradio.com
- Kiss 100 FM
Kiss House, 80 Holloway Road,
London, N7 8JG
- LBC
200 Grey's Inn Road,
London, WC1X 8XZ
020 7314 7300
www.lbc.co.uk
- Liberty Radio
7th Floor, Trevor House,
100 Brompton Road,
London, SW3 1ER
(020) 7225 6755
- London Greek Radio (LGR)
Florentia Village Road,
London, N4 1TD
(020) 8800 8001
www.lgr.co.uk
- London Turkish Radio (LTR)
185B High Road, Wood Green,
London, N22 6BA
(020) 8881 0606
- Magic (was Melody)
180 Brompton Road,
London, SW3 1HF
(020) 7581 1054
- Premier Radio
Glen House, Stag Place,
London, SW1E 5AG
(020) 7233 6705
-
Saga
www.sagaradio.co.uk
- Spectrum International Radio
International Radio Centre,
204/206 Queenstown Road,
London, SW8 3NR
(020) 7627 4433
- Sunrise Radio
Sunrise Road, Southall,
Middlesex, UB2 4AU
(020) 8574 6666
- XFM
97 Charlotte Street,
London, W1P 1LB
(020) 7299 4000
www.xfm.co.uk
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